Under the new guidelines of State policy, "mass entrepreneurship, and innovation" into the mainstream of development of a new era, countless entrepreneurs have responded to national call into the torrent to start.
To count for you today, entrepreneurs want to succeed need to know several things:
, Venture to innovate, copy others ' mode is secure, but little development space
The last ten years, e-commerce rich people, some great Lady by the electrical contractor became the richest man in the country. So many entrepreneurs are to repeat their patterns, habits of thought of the Chinese believe that copy the way to success is not always wrong, and very safe.
Like this years hype of Baidu, Baidu online there are a lot of people do training institutions. First years Baidu very lucrative indeed, absolutely rich people, but did not last long. When people are aware of the model to make money and have to follow later, but will not make money, even burn millions every day, but is not anymore. Similarly, Taobao's model is the same, many people follow the trend to shop, but truly rich only early applicants, double 11 now Taobao order half of brush out.
Second, wants to rapid progress, take the network this way
With the development of networks, the rise of many o2o platform, as the vast majority of businesses of network marketing topics. Many entities bosses usually feel the difficulty of offline promotion, even entities that do good business, largely to a bottleneck. Nowadays, many industrial giants have settled in the area of network operators, including Shun Feng Express.
We live in an era of network development and network communication tools, we should take advantage of. China is the best at this stage of the start-up period, unlike some developed countries, entrepreneurship has been stretched to the limit, their real business is mainly embodied in technology, the limitation is relatively large. For Chinese entrepreneurs, however, promptly grasp the wind, look for the network this way, start from here is a very wise choice.
Third, venture either to their strengths, either to community needs
For personal business, a lot of people are faced with the blind and misleading. Many came to College looking for my friend, first sentence said, history teacher, I want to start a business to do what to do. Or don't know what to do, very confused. My answer to them is, first of all, think about what you're good at, or what resources. If they are not, that invite you to explore their highlights.
In addition, I suggest they go to look for the needs of the community, as the saying goes good, where there is demand, there is a business.
In micro-businesses have "red" and "Blue Ocean" or, in other words, the market demand is divided into popular and unpopular. Just like the University to fill professional, hot or cold. But the heat not hot, cold not cold. It is recommended that when you choose their own path, be sure to analyze and grasp a clear, you can do research and analysis, came to the conclusion after careful analysis and implementation plan. Only the real needs of the Community industry would have a larger space for development and play.
Four, improve their thinking, learning to build customer circle
How to do network marketing, this is the word most everybody is asking. My answer is "building customer database". My good friend Chen Jian a book called the perpetual cash machines, demonstrates a lot of instances, to analyze the importance of building a customer database, you can find me in need of taking.
Main idea of this book is to analyze the importance of building customer databases. Just like selling things on Taobao, few shops care about repeat business, even if the buyer had given bad reviews, nor does he care. This is its failure to build a customer database. How to build a customer database?
Smart of people will such, General to buy had things of, you can let he added you micro-letter or QQ, even is are put in a group in, more to group in with you of customer communication, timely understand customer of needs, also can in group in more make some offers activities, such on can put customer to repeatedly using up, marketing do of good, these are is you of repeat customers, absolute can improve you of repeat purchase rate. And your old customers to attract new customers, so you can constantly fissile, growing your customer base.
But many people can't imagine such a simple question, which wasted a lot of traffic, you spend more money to drive the through train, it is useless. Some sellers Taobao trading volume reached tens of thousands of pieces, you think about how much precision you lose customers, if after reading them you just react, you've come to the breeze Marketing Institute and find me, I will give you more surprises, let you make soft.
Five, the habit of paying habits, how to pay group, learn to accumulate contacts
Needless to say, many micro-and there are many groups on QQ, and these groups make the most boring thing every day. Why? because too many people crowding the screen advertising brag bullshit. Produce the shielded eight of ten of us.
So I ask again, did you add paid base? do you know what paid the Group?
The saying goes, "never too old, never too old to learn." So my advice to many students is learning, as long as you find valuable, to learn.
Would make it habit to pay group, because every day is not paid the group in advertising, but sharing an industry something of value, not only that, you can accumulate a lot of contacts. Because there are people who dare to pay group, definitely not cool, there are some willing to pay for value, willing to share those who dared to fight. Special pay of those who celebrity groups, people are with your friends, maybe they can give you a lot of experience and resources, when you join, you will get a lot of value.
When I first joined the paid group, I am acquainted with a group of like-minded friends, I learned a lot of experience with them and save a lot of detours. Qin annual fees of 22,000 at present, there are still many people, to enter such a high-end group, are some of the cattle, it is filtered, with a strong entrepreneurial spirit, willing to pay for value.
Six, must learn to write the soft article, develop writing habits Look at these entrepreneurs did when they encountered
Having said that, I would like to ask you all, ancient handed down what is the most likely? answer is "culture". Yes, only can spread through the ages is that of ancient cultures, are books and articles. Network marketing is soft for a long time, I have soft College of liberal arts, specifically to teach everyone to write the soft article, use soft paper network marketing, this method has done a large number of participants.
Advertising on TV, if you don't renew, television stations will give you cancel, put ads on the site as well. But what about soft, it's permanent collection, as long as your article is written well, others feel there is value, will be constantly transmitted constantly sharing. People who are interested in you after looking will find you, from high school on, articles I've written in the last ten years, is busy every day, I would also like to take the time to write the article. Now many of the Hall of Fame will select a book, publishing mainly in order to make their famous long-term preservation. Conversely, many people insist on writing a book, can become famous, and this is not limited to writers, from all walks of writing a book. I have a friend who is specialize in teaching people to write books, he also made a group of people.
Tell you a secret, if you know nothing about Internet marketing, you can breeze Marketing Institute, my name is Cheng Zequn, Xiaofeng founder Marketing Institute. If the problems facing network transformation and promotion of your company you can contact us, if you are entrepreneur should contact us, and we have lots of resources here, write the soft article can tutor you, teach you all online marketing.
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